Logic SHE Solutions is a safety, health and environmental consultancy specialising in the construction industry, with an impressive client list and ambitious, exciting plans for the future. Their existing logo and identity didn't really live up to this, and they asked Touchpaper to look at revision and improvement. The aim was to create three separate divisions under a group umbrella, and the solution was to strengthen the Logic name and colour-key each division in a vibrant complementary colour; a strong foundation on which to base their future promotional materials, including stationery (see next page).

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